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| The sculpture, titled “The Fearless Girl,” was made by Kristen Visbal and photographed by Federica Valabrega. |
"The stunt, timed to International Women’s Day on Wednesday, is meant to symbolize the power of women in leadership. More specifically, it’s part of a campaign by SSGA to emphasize that companies with women in top positions perform better financially."
The sculpture, titled “The Fearless Girl,” was made by Kristen Visbal and photographed by Federica Valabrega. The guerrilla aspect of the placement is in keeping with the Charging Bull itself, which was installed without permission by artist Arturo Di Modica in 1989.
http://www.adweek.com/creativity/why-mccann-dropped-a-statue-of-a-fearless-girl-next-to-wall-streets-charging-bull-overnight/
